"The Global Impact Challenge is an extension of the Global Impact Awards, $23 million award that Google gave out in December among seven non-profits using technology to solve world problems like clean water (charity:water) and endangered species (Consortium for the Barcode of Life).
A Google spokesperson says that the difference between that round of awards and this newest Global Impact Challenge is that the latter features a competitive element, with the prize open to any non-profit in the UK that chooses to apply. On the other hand, with the earlier grants, “there was no entry criteria, rather, [the] grants [were] awarded to exceptional orgs doing amazing things with tech.”
Now if Apple can be persuaded to follow Google's example and just a fraction of its profits that it parks off shore in shady accounts then we might begin to see some impact. Go vote on the latest set of innovative ideas by clicking here!